Supporting Financial Health Fintechs in Canada: Trends, Challenges, and Opportunities

Technology can play a key role in addressing some of the financial challenges that Canadians face on a day-to-day basis. Over the last five to ten years we have seen a growing number of companies, called fintechs, that primarily use technology to change and enhance the way we do banking or access financial advice and services. Many of these companies are building products that are specifically meant to help Canadians improve their financial health.

The purpose of this report is to explore the existing financial health fintech landscape in Canada, the challenges that these companies face, and how an accelerator program that provides mentorship and resource supports over a defined time-frame can better help these financial health fintechs grow and thereby help improve the financial health of people across Canada.