This scan of financial counselling best practices was undertaken in response to a growing demand among low-income consumers in Canada for personalized financial support to help them tackle complex financial issues, gain access to income boosting entitlements, and plan for their financial futures. Through its research on financial empowerment and the TD Financial Literacy Grant Fund, which it administers, Prosper Canada identified that a number of community-based organizations across Canada were responding to this demand by offering diverse forms of individual financial counselling to their clients. At the same time, Prosper Canada noted that in other jurisdictions, such as Australia, the United Kingdom and the United States, national, state and municipal governments had taken the lead in establishing larger scale financial counselling programs.