2017 Financially Underserved Market Size Study


CFSI presents their 2017 Financially Underserved Market Size Study that illustrates the growing opportunity to address the needs of financially underserved consumers and identifies significant trends driving marketplace evolution and growth.



How FinTech for Good Can Create Financial Health

One Size Does Not Fit All: A Comparison of Monthly Financial Services Spending

Secured Credit Cards: Innovating at the Intersection of Savings and Credit

How Should We Serve the Short-Term Credit Needs of Low-Income Consumers

The Compass Guide to Small-Dollar Credit

A Snapshot of Quality and Innovation Among Small-Dollar Credit Installment Lenders

The Tenuous Segment: 29 Million Coping, with Little Buffer for Financial Hurdles

Impact Brief: The Thrill of Impulse Savings

Big Data, Big Potential: Harnessing Data Technology for the Underserved Market

Building Consumer Credit: A Winning Strategy for Financial Institutions and Consumers

Understanding and Improving Consumer Financial Health in America

Designing for Financial Health: Stories and profiles from the Financial Capability Innovation Funds

Driving Towards Impact: The Emergence of Financial Capability

Expanding Financial Services to Underbanked Consumer: How Tax Preparation Partnerships Can Help Bridge The Gap

The Financially At Risk: Understanding the 12% of America That Experiences the Most Financial Stress

The Financially Striving: How 16% of Americans Are Working Toward Better Financial Lives

The Financially Unengaged: Reaching the 16% of Americans Who Aren’t In Touch With Their Financial Standing

Aligning for Impact: Innovation in Short-term Lending Products

Investing in the American Dream: How Financial Institutions Can Build Long-Term Relationships with Immigrants Before and After Immigration Reform

Know Your Borrower: The Four Need Cases of Small-Dollar Credit Consumers